Collaboration and Breadth: Insights From the Oxford View of Strategy

When the Tesla Roadster ushered in a new commercial era for electric vehicles (EVs) in 2008, its Californian creators may well have anticipated a quick response from the established competition. Indeed, within a matter of years, a veritable ‘who’s who’ of the global motor industry had dipped their toes into the EV waters. The list […]The post Collaboration and Breadth: Insights From the Oxford View of Strategy appeared first on GetSmarter Blog